Furniture Retail

Ashwi Furnitures: AI-Powered Sales Assistant

How we transformed a furniture business with a Nepali AI chatbot that generated $250 in sales from just $10 in ad spend.

2 monthsFurniture RetailFeatured
Furniture Retail Case Study

Aarya: The AI Sales Assistant

Transforming furniture sales with a Nepali-speaking AI assistant that handles customer inquiries, provides product information, and drives sales through personalized conversations.

2500%
ROI on Ad Spend
100
Messages/Day
5%
Discount Authority
$250
Total Sales

The Challenge

  • • Limited customer engagement on social media
  • • High cost of traditional advertising
  • • Language barriers with Nepali customers
  • • Need for 24/7 customer support
  • • Difficulty in showcasing product variety

Our Solution

  • • Nepali-speaking AI assistant "Aarya"
  • • Devanagari script optimization
  • • AI-generated promotional content
  • • Automated discount authority (5%)
  • • Phone number extraction system

Implementation Journey

1

Initial Setup & Identity Creation

Created "Aarya" persona with friendly, professional tone. Gave the chatbot its own identity and discount authority up to 5%.

2

Language Optimization Experiments

Tested English-only, Nepali-only, and Romanized Nepali. Found Devanagari script Nepali performed best for local customers.

3

Prompt Engineering Balance

Initially too loose (went off-topic), then too tight (frequent failures). Found the perfect middle ground for natural conversations.

4

AI-Generated Content & Optimization

Created AI-generated promotional images and female models for dressing table promotions. Optimized for phone number extraction.

Detailed Results

Financial Performance

Ad Spend$10
Total Sales$250
ROI2500%

Operational Metrics

Daily Messages100
Language OptimizationDevanagari
Discount Authority5%

Key Features Implemented

🌐

Nepali Language Support

Full Devanagari script support for authentic local communication

🎨

AI-Generated Content

Automated promotional images and model generation for marketing

💰

Discount Authority

AI can offer up to 5% discounts autonomously to close sales

📞

Phone Number Extraction

Primary goal of collecting customer contact information

🛋️

Product Catalog Integration

Complete furniture catalog with prices and specifications

👁️

Future OCR Integration

Exploring PaddleOCR and docTR for image reading capabilities

📱

Multi-Channel Integration

Seamless Facebook Messenger and WhatsApp Business connectivity

📊

Real-Time Analytics

Live tracking of conversation quality and conversion metrics

🧠

Contextual Memory

AI remembers previous conversations and customer preferences

Automated Follow-ups

Smart scheduling and personalized follow-up sequences

Lead Qualification

Automatic scoring and categorization of potential customers

📦

Inventory Sync

Real-time product availability and stock level integration

AI Persona: Aarya

Core AI Identity

"You are Aarya (Thapa), a helpful and engaging AI assistant for a furniture business. Your job is to answer questions from potential customers who have replied to a Meta ad and encourage conversation. Your tone should be friendly, professional, and you should occasionally use emojis to add warmth and personality."

Primary Objective

Engage customers, understand their needs, and smoothly acquire their phone number for follow-up calls.

Business Focus

LaxmiNarayan Furniture Udhyog Pvt Ltd - Specializing in sofas, dressing tables, and custom furniture.

Advanced Analytics & Performance Metrics

📈 Conversion Analytics

Message to Lead Rate23%
Lead to Sale Rate18%
Average Response Time2.3s

🎯 Customer Engagement

Session Duration4.2 min
Messages per Session8.7
Customer Satisfaction94%

💰 Revenue Impact

Cost per Lead$0.40
Revenue per Lead$12.50
Monthly Savings$1,200

Technology Stack & Future Plans

Current Technology

  • • Meta Ads Integration
  • • Nepali NLP Processing
  • • JSON Response Format
  • • Image Generation AI
  • • WhatsApp Integration
  • • Real-time Analytics Dashboard
  • • CRM Integration
  • • Multi-language Support

Future Enhancements

  • • OCR Integration (PaddleOCR/docTR)
  • • Image Reading Capabilities
  • • Advanced Product Recognition
  • • Enhanced Multimodal Support
  • • Voice Message Processing
  • • Predictive Analytics
  • • Advanced Personalization
  • • Scalability Improvements

Business Impact & ROI Analysis

📊 Before vs After Comparison

Customer Response Time
4-6 hours
2.3 seconds
Daily Inquiries Handled
15-20
100+
Lead Generation Cost
$5-8
$0.40
Staff Hours Saved
0
40+ hours/week

🎯 Competitive Advantages

24/7 availability vs competitors' business hours
Instant responses vs delayed manual replies
Nepali language support vs English-only competitors
AI-generated content vs static marketing materials
Automated lead qualification vs manual screening

Success Stories & Real Use Cases

🏠 Sofa Sale Success

Customer inquired about a 3-seater sofa at 11 PM. Aarya provided detailed specifications, offered a 5% discount, and collected phone number within 3 minutes.

Result: $180 sale closed

💄 Dressing Table Promotion

AI generated promotional images with female models for dressing table collection. Generated 15 qualified leads in one day.

Result: 3 sales, $420 revenue

📞 Bulk Inquiry Handling

During peak hours, Aarya handled 25 simultaneous conversations about different products, qualifying leads and scheduling follow-ups.

Result: 8 qualified leads, 2 sales

🔄 Follow-up Automation

Customer showed interest but didn't provide contact. Aarya sent automated follow-up messages with special offers, eventually converting the lead.

Result: $95 sale after 3 follow-ups
"
"Aarya has revolutionized how we interact with customers. The Nepali language support made all the difference, and the AI-generated content saves us so much time. We went from struggling with customer engagement to generating $250 in sales from just $10 in ads. It's incredible!"
Ashwi Furnitures Team
LaxmiNarayan Furniture Udhyog Pvt Ltd

Ready to Create Your Success Story?

Let's discuss how AI can transform your business. Our team is ready to help you achieve similar results.